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Behind The Scenes Gear

Unicorns And Lightning Bolts And Sharks, Oh My!

With the release of CVG’s 3 new shorts coming up this Friday (August 2nd) we wanted to take some time to share some of the details of how the collection came about. If you’d like to continue to hear more behind the scenes details be sure to comment below to let us know.

Pushing CVG Designs Further With Shorts

As you already know, CVG is all about stand out apparel. Badass leggings and sassy tanks that result in a minimum of 3 people stopping you to ask where you got your gear, every time!

Going back 4-5 years ago when we first started creating our leggings, with bold colors and aggressive patterns, there weren’t many brands (if any) doing what we were doing. It seems other companies have caught on to our style and make attempts at ripping us off, but let’s be serious, their stuff is junk and we all know it. Just about every week we see a different shady company copying our exact designs, but we brush it off because we know they lack in so many other areas. But I digress…

We’ve always danced the line of stand out apparel without going into straight crazy-town. Some may say (I don’t know if anyone actually says this πŸ˜„) that we have mastered head turning leggings. Mastering such a thing is not an easy thing to do…

Specifically the issue with leggings is that they cover just about 50% of your body. So if a pattern crosses the line of being too crazy, it can become a bit overwhelming considering they visually take up 50% of your body.

So, what do we do?…PIVOT! That’s where shorts come into play. The beautiful thing about shorts is that they don’t take up 50% of your body. With much less fabric being worn, we’re able to push our designs even further. Allowing us to do things that we’ve wanted to do for a while but just couldn’t with leggings.

And just like that the Sun’s Out Fun’s Out Collection is born. We’ve been waiting a long time to take a step forward with more crazy fun patterns, and shorts have allowed us to do that.

The early feedback has been amazing! So we’re prepared to keep our shorts collection growing and improving over time, with both crazy designs and of course more staple designs like solid colors and calm patterns.

“Don’t take yourself too seriously. Be the person who brings joy, humility and fun, even as you strive to reach difficult goals and make your difference.”

-Brendon Burchard

Why The Sun’s Out Fun’s Out Collection?

If you’re a member of our community (Fitness Programming By CVG) you know what we’re about. We preach for setting goals, working hard and supporting those around us. However, there’s another underlying rule that our team lives by…

That rule is to always lead by having fun and enjoying what we do. We understand that if we can’t have fun and bring joy to others then what’s the point? We’re in this for the long term and there’s only one way to go the distance with anything – and that’s to enjoy the process. You probably often hear the CVG coaches mentioning how it’s truly about the journey. When all is said and done, you will look back and remember the process and will think fondly about it. That’s what it’s all about.

Constantly Varied Gear’s Sun’s Out Fun’s Out Collection is a representation of that. When deciding on exactly what these fun patterns should be, we decided we were going all in! Three new patterns at once (a rarity for us and a big undertaking). I’ll share the thought process behind each of the patterns…

The Unicorn Shorts – The CVG community has been demanding unicorns. We hear you! Truthfully, unicorn leggings can be challenging. Like mentioned above, covering your leggings with unicorns can dance the line of going too far. Butttt…unicorn shorts, on the other hand…AMAZING! This was an easy decision and we’re so happy to see the overwhelming response from our community for them.

The Shark Shorts – This design was inspired by our community leader, Kelsea Hellyar (Kelsea’s Instagram). If you follow Kelsea you probably know about her over-the-top fear of sharks. We couldn’t pass up the opportunity to offer something like this in honor of her. We also timed it perfectly to go live during Discovery Channel’s Shark Week. Damn, we’re good!

The Thunderstruck Shorts – Chosen by TTSL Lead Programmer, Rachael Arruda. Rachael danced the line between fun and badass with these shorts and we wouldn’t have it any other way. We also loved the opportunity to draw attention to the “fun” warm-up that involves doing burpees to the song Thunderstruck by ACDC! We expect to see a lot of people doing this warm-up with these shorts on. πŸ˜†

CVG’s Best Kept Secret

But wait! There’s more…

Quite possibly the best kept secret in the CVG world are the new style headbands. What makes them so great? Just straight up quality! We started from scratch with this style and we put focus on a few select areas…

1. Thickness. Our old style headbands were great for keeping hair out of your face, but they lacked in keeping sweat in place. Our new style headbands are double layered to absorb sweat.

2. Pattern. We’ve heard the demands for more matchy matchy. We now have the ability to perfectly match our legging patterns with our headbands. πŸ™Œ

3. Fit/Material. Possibly the most important thing about a headband is that they stay in place. These headbands are designed to be tight and not stretch out. They’re made from the exact same material of our leggings so they have maximum stretch and are beyond soft!

Over the last few months we’ve rolled out several new headbands in our new style and the feedback has been amazing.

And To Round It All Off…

We couldn’t release unicorn shorts and shark shorts without jumping on some new shirt designs as well as bumping some older shirt designs that you may have never seen. Including in the Sun’s Out Fun’s Out Collection are some perfectly themed unicorn shirts and shark shirts. I’ll list a few below, you can check out the rest here.

It’s Not All Sunshine & Rainbows

At the time of writing this article (Wednesday afternoon) we’re battling an issue with the Shark Shorts. Somehow DHL has managed to lose a few boxes from our shorts shipment. Specifically x-small and XXL. Josh (our warehouse manager) has been been putting in work on twisting DHL’s arm, but when something is lost there’s not much for us to do from our end. We’re crossing our fingers 🀞🀞🀞 on this one in hopes that some good luck comes our way in the next 24 hours.

If this issue isn’t resolved in time we’ll have some interesting decisions to make. Ultimately we will receive them at some point, even if that means a new shipment. But that will obviously result in delay, which would be messy for customers that purchase Skip The Line. We’re hoping for the best but if you’re planning on getting the Shark Shorts in x-small or XXL you may want to reconsider skip the line due to potential delay.

Wish us luck!

If you’ve enjoyed this behind the scenes look into CVG please make sure to comment below to let us know. Your feedback is the difference between blocking out time to get something like this done or not!

27 comments

  1. Love the behind the scenes stuff. Thank you for sharing and fingers crossed for the unicorn shorts to get there on time.

    1. Love reading the behind the scenes stuff. Everything about the company and the group is simply amazing! Keep up the great job.

  2. I love your honesty and transparency! You help give us realistic expectations when external circumstances might impede the superior service we’ve come to expect .

  3. Literally love knowing the back story to all your hard work! Makes me want it more, and appreciate what my money goes to even more!! You guys rock and I’ll keep my fingers crossed for your shipment to get in on time!!! πŸ’œ

  4. Absolutely love the CVG team!!! Always working hard to give us what we want. You’re so freaking awesome. Can’t wait to get these babies in my hands.

  5. Shark shorts and thunderstruck? Yes please! I’m gonna need to find a second job πŸ˜‚.

  6. Thanks for the insight into what goes on behind the scenes in making decisions. I would totally rock the thunderstruck pattern as leggings, but I’ll settle for the shorts. My cart is loaded just waiting for these to drop on Friday

  7. Behind the scenes blogs are much appreciated as we get all the info in one spot versus scouring the many posts for comments.

    I absolutely love all of these and I am sad they will not be patterns for leggings as that is all I wear.
    I understand the TOO much for 50% of the body, especially when I have a large body, so can I make a wish here?

    Maybe the busy patterns can be made like the DTK leggings where they fade to solid color?

    This would allow for all of who love the patterns (and don’t wear shorts) to be able to have them.

    I have bought every single pair of leggings since I discovered you guys (except the green motos) and I am sad I will miss out on the shorts. I considered buying some for future, but I just have no way of knowing that I would ever be able to wear them.

    That being said, I can at least get the headbands because I am a total headband whore!
    I have bought all the ones (that were not sold out) and I absolutely love them.

    Thank you all for everything you do for us.

  8. Love your behind the scenes blog. Please keep it going!! ❀️❀️❀️

  9. Love the behind the scenes! Makes me love your company even more. I love everything this company and community stands for. And of course the shorts and leggings are all AMAZING!

  10. Love knowing how it all goes down! Thanks for being so great!! πŸ’œπŸ‡¨πŸ‡¦

  11. Love BTS stories! Keep doing what you do they way you do it. ❀️

  12. how busy and exciting it must be for you with all the new changes, cant wait to hear more

  13. Another great post! Always fun to read how things happen. Can’t wait to get all my new shorts! I feel a Thunderstruck video challenge coming….

  14. Completely obsessed with all things CVG and absolutely love the behind the scenes peeks! Keep it coming!

  15. I love hearing about things behind the scene, thanks for sharing! Keep up the good work. You guys rock!

  16. I have a deep appreciation for your team! I came to the blog to figure out a question that was nagging my noggin; Were the Shark Shorts purposely launched during the same week as Shark Week? And now I know!
    And now I’m a blog subscriber so I don’t have to waste time wondering silly things! Thanks for all you do!

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